Brand awareness in business marketing

Awareness Matters In Business Marketing

For all sales and business marketing people…sometimes we forget the implications associated with our companies’ level of market awareness. I would like for you to consider this fact…if your market awareness among potential buying influences is 45%, that means 55% of the people who could possibly buy from your company don’t even know it exists. […]

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Is Now the Time to Restart Your Oil & Gas Marketing Efforts?

The difficult question that has faced generations of oil and gas C-suite and marketing management is once again an issue: when (and to what extent) should you begin to revive your marketing efforts following a steep industry downturn? Read our whitepaper that specifically addresses this question and learn about the impact of change in this […]

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Energy Trade Show Attendees Shown a Bit of Southern Hospitality

Triad B2B Agency has been a part of the oil and gas world since our inception nearly 25 years ago. We have been a trusted business-to-business marketing partner for countless companies, developing branding and growth strategies as well as creating the materials to help our clients attract and retain their customers. Many agencies claim to […]

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Triad B2B Agency Honored with 25th Annual Communicator Awards

On the heels of receiving the American Marketing Association’s “Marketer of the Year” honor in Energy Marketing for the DFW region, Triad B2B Agency has earned three new Communicator Awards. The awards were presented by the Academy of Interactive & Visual Arts, honoring Triad for work on behalf of three of the agency’s clients. Award […]

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Portfolio Reinsurance

Portfolio is a creator of automotive reinsurance programs for car dealers, with a unique business model that gives dealers full ownership of their reinsurance company. Triad was challenged to launch a new marketing and branding campaign to convey the unique benefits of Portfolio’s business model in a compelling and impactful manner. The goal was to […]

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Portfolio Reinsurance

Portfolio is a creator of automotive reinsurance programs for car dealers, with a unique business model that gives dealers full ownership of their reinsurance company. Triad was challenged to launch a new marketing and branding campaign to convey the unique benefits of Portfolio’s business model in a compelling and impactful manner. The goal was to […]

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Portfolio

Portfolio is a creator of automotive reinsurance programs for car dealers, with a unique business model that gives dealers full ownership of their reinsurance company. Triad was challenged to launch a new marketing and branding campaign to convey the unique benefits of Portfolio’s business model in a compelling and impactful manner. The goal was to […]

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